Public Relations as Management Function of Modern State and Its Reshaping After 1980

Eroglu E., YAĞMURLU DARA A.

AMME IDARESI DERGISI, vol.53, no.4, pp.139-167, 2020 (SSCI) identifier identifier

  • Publication Type: Article / Article
  • Volume: 53 Issue: 4
  • Publication Date: 2020
  • Journal Name: AMME IDARESI DERGISI
  • Journal Indexes: Social Sciences Citation Index (SSCI), Scopus, Business Source Elite, Business Source Premier, Central & Eastern European Academic Source (CEEAS), TR DİZİN (ULAKBİM)
  • Page Numbers: pp.139-167
  • Keywords: New public management, governance, public relations in modern state, GOVERNMENT
  • Ankara University Affiliated: Yes

Abstract

Public relations is a crucial function of public administration of modern state. After 1980, modern state and its public administration have been reshaped under the thumb of new public management and governance approaches. These approaches have built the relationship of state-citizen in new perspective and changed the assumptions of public relations. In this context, public relations in modern state has repositioned itselfon customer based service, participation, accountability and transparency,global relations, digitalization and crisis management, and in paralel with its repositioning, it has adopted the transformation adding different and new practices as digital communication platforms, public diplomacy, public marketing and crisis management in its structure.