INSEA World Congress 4-8 September 2023, Çanakkale 18 Mart Universitesi, Çanakkale., Çanakkale, Türkiye, 4 - 08 Eylül 2023
One of Turkey’s primary need is to raise young people who have the skills of the 21st century and who are versatile andcapable of conveying and representing Turkey’s tangible and intangible cultural, natural and technological heritage withcontemporary methods and techniques; who are also talented in arts, culture, tourism and promotion, and have a goodcommand of new approaches and practices in the field of presentation. Young Cultural Ambassadors Project has beendeveloped with the aim of raising awareness of the culture industry and presenting contemporary approaches withholistic methods and techniques in order to enable the preservice tour guides to gain the ability to collect, record,organize and present information in their own fields and to use different information sources in the society. Projecttraining started on the online platform in November 2022. Onsite trainings were held at Cappadocia UniversityMustafapaşa Campus with 15 Tourism Guidance students. In the Cappadocia trainings, the practices and evaluation ofthe trainings prepared about Mustafapaşa Village, Ürgüp Museum, Devrent Valley, Özkonak Underground City and ZelveValley were experienced. In Konya, with the support of the Social Innovation Agency, onsite training was held with 20undergraduate students who were volunteers of the agency. In Konya trainings, the practices about ÇatalhöyükArchaeological Site, Mevlâna Museum and Tropical Butterfly Garden were implemented and evaluated. This study is topresent all phases of the project from the beginning to the end in the context of objectives and results through phasesincluding social and community engagement practices.
Keywords: museum education, tour guidance, participation, vounteering, Cappadocia, Konya