Soccer Betting as a Tool of Team Marketing A Study on Turkish Bettors

ARGAN M., ÖZER A., KÖSE H.

8th Annual Conference of the Sport Marketing Association, 26 - 29 Ekim 2010

  • Yayın Türü: Bildiri / Tam Metin Bildiri
  • Ankara Üniversitesi Adresli: Evet